Privacy policy

PRIVACY POLICY

Last Updated: August 13, 2026

The Couch Brothers LLC (“The Couch Brothers,” “we,” “us,” or “our”) operates this store, website, showroom, and related services, including the information, content, features, tools, products, appointment services, communications, and other services we provide (collectively, the “Services”).

Our online store is powered by Shopify, which helps us provide the Services to you.

This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, use our Services, make a purchase, schedule an appointment, communicate with us, sign up for marketing communications, or otherwise interact with The Couch Brothers.

By using or accessing our Services, you acknowledge that you have read this Privacy Policy.

If there is a conflict between our Terms of Service and this Privacy Policy regarding the collection, use, processing, or disclosure of personal information, this Privacy Policy controls with respect to those matters.

1. PERSONAL INFORMATION WE COLLECT

When we use the term “personal information,” we mean information that identifies, relates to, describes, or could reasonably be linked to you.

Depending on how you interact with us, we may collect the following categories of personal information:

Contact Information

This may include:

name;
billing address;
shipping or delivery address;
email address; and
telephone number.

Order and Transaction Information

This may include:

products you view;
products added to your cart;
purchases;
custom or special-order selections;
returns;
cancellations;
delivery information;
transaction history; and
related order details.

Payment Information

This may include:

payment method;
payment confirmation;
billing information;
transaction information; and
payment status.

Payment card information is generally processed by Shopify or other payment providers and is not directly stored by The Couch Brothers.

Account Information

If you create an online account, we may collect information such as:

username;
password or authentication information;
account preferences; and
saved information or settings.

Communications With Us

We may collect information you provide when you:

email us;
call or text us;
submit an appointment request;
contact customer service;
submit a product inquiry;
submit a review;
respond to surveys;
communicate through social media; or
otherwise contact The Couch Brothers.

Device and Website Usage Information

We and our service providers may automatically collect information such as:

IP address;
device type;
browser type;
operating system;
network information;
pages viewed;
links clicked;
referring website;
approximate location derived from IP address;
website interaction information; and
similar technical or usage information.

Marketing and Communication Information

We may collect:

email subscription status;
SMS or text-message opt-in status;
consent records;
communication preferences;
messages sent or received; and
related engagement information.

2. SOURCES OF PERSONAL INFORMATION

We may collect personal information from:

You

For example, when you:

place an order;
purchase furniture in our showroom;
request a quote;
schedule an appointment;
create an account;
sign up for marketing;
opt in to text messages;
contact us; or
otherwise provide information directly to us.

Our Website and Technology

We may collect certain information automatically through:

cookies;
pixels;
tags;
analytics tools;
advertising technologies; and
similar technologies.

Service Providers

We may receive information from companies that help us operate our business, including:

Shopify;
payment processors;
delivery or logistics providers;
scheduling providers;
email providers;
SMS or messaging providers;
analytics providers; and
marketing platforms.

Business and Advertising Partners

Where permitted by law, we may receive information from advertising platforms, social-media platforms, or other third parties that help us understand the effectiveness of our marketing or provide relevant advertising.

3. HOW WE USE PERSONAL INFORMATION

We may use personal information for the purposes described below.

Providing Our Services

We may use your information to:

process and fulfill orders;
process payments;
arrange delivery or pickup;
manage custom or special orders;
schedule appointments;
provide customer service;
respond to product questions;
process returns or cancellations;
maintain customer accounts;
communicate order updates;
remember customer preferences; and
otherwise provide the products and services you request.

Improving Our Business

We may use information to:

improve our website;
improve our showroom and customer experience;
evaluate product interest;
understand how customers use our website;
troubleshoot technical issues;
develop new products or services;
personalize parts of the shopping experience; and
improve our operations.

Marketing and Advertising

Where permitted by law, we may use personal information to send or display:

promotional emails;
text messages;
information about new inventory;
sales and promotions;
limited-time offers;
appointment availability;
abandoned-cart reminders;
product announcements;
custom furniture information; and
other marketing relating to The Couch Brothers.

You may unsubscribe from promotional emails using the unsubscribe link in the email.

You may opt out of promotional text messages by replying STOP.

Security and Fraud Prevention

We may use personal information to:

verify transactions;
detect fraud;
prevent unauthorized activity;
protect customer accounts;
protect our website;
investigate suspicious activity;
protect our employees and customers; and
protect our business and property.

Communicating With You

We may communicate with you regarding:

orders;
custom orders;
delivery;
pickup;
appointments;
account information;
payment;
customer service;
warranty or product issues;
policy changes; and
other business-related matters.

Legal and Compliance Purposes

We may use personal information when reasonably necessary to:

comply with applicable law;
respond to legal process;
respond to court orders or subpoenas;
respond to lawful government requests;
enforce our agreements and policies;
resolve disputes;
protect our legal rights; and
establish, exercise, or defend legal claims.

4. SMS AND TEXT MESSAGE COMMUNICATIONS

If you choose to opt in to text messages from The Couch Brothers, we may collect and use your:

telephone number;
text-message opt-in status;
consent records; and
messaging activity.

We may use this information to send promotional, transactional, customer-service, appointment, delivery, or other business-related text messages.

Consent to receive promotional text messages is not a condition of purchasing products or services from The Couch Brothers.

Message frequency may vary.

Message and data rates may apply.

You may opt out of promotional text messages at any time by replying:

STOP

You may reply:

HELP

for assistance.

We do not sell SMS opt-in information or SMS consent information.

We do not share SMS opt-in information or SMS consent information with third parties for their own marketing purposes.

We may provide information to service providers that help us operate our messaging program, including:

messaging platforms;
telecommunications providers;
telephone carriers;
software providers; and
other vendors necessary to send or manage text communications.

5. HOW WE DISCLOSE PERSONAL INFORMATION

We may disclose personal information when reasonably necessary to operate our business.

Recipients may include:

Shopify

Shopify powers our ecommerce website, checkout, and related store functionality.

Payment Providers

We may disclose transaction information to companies that process payments or financing.

Delivery and Logistics Providers

When applicable, we may provide information such as your:

name;
telephone number;
delivery address;
order details; and
delivery instructions

to companies involved in delivering or coordinating your furniture.

Technology and Service Providers

We may disclose information to companies that provide:

website hosting;
customer-service technology;
appointment scheduling;
analytics;
cloud storage;
email;
text messaging;
fraud prevention;
website security; and
other operational services.

Marketing and Advertising Providers

Where permitted by law, we may disclose or make certain information available to advertising and analytics providers that help us:

manage advertising campaigns;
measure advertising effectiveness;
understand website activity; and
show relevant advertisements.

Professional Advisors

We may disclose information when reasonably necessary to:

attorneys;
accountants;
tax advisors;
insurance providers;
financial advisors; and
other professional consultants.

Government or Legal Authorities

We may disclose information when required by law or when reasonably necessary to:

comply with legal process;
respond to government requests;
protect our rights;
prevent fraud;
protect customers; or
protect our business.

Business Transactions

Information may be transferred in connection with:

a merger;
acquisition;
financing;
reorganization;
sale of business assets; or
similar business transaction.

6. RELATIONSHIP WITH SHOPIFY

Our online store is hosted and powered by Shopify.

Shopify may collect and process personal information relating to your access to and use of our online store in order to provide, secure, improve, and support Shopify’s services.

Information submitted through our website may be processed by Shopify and other service providers located in jurisdictions different from your own.

Depending on our Shopify configuration and the features we use, Shopify may process information relating to your interactions with our store to provide:

ecommerce functionality;
fraud prevention;
analytics;
personalization;
advertising-related functionality;
security; and
enhanced Shopify services.

For more information about Shopify’s privacy practices, please review Shopify’s Consumer Privacy Policy:

https://privacy.shopify.com/en

7. COOKIES AND SIMILAR TECHNOLOGIES

We and our service providers may use:

cookies;
pixels;
tags;
web beacons;
analytics tools; and
similar technologies.

These technologies may be used to:

operate our website;
keep the website secure;
remember preferences;
maintain shopping-cart functionality;
understand website usage;
improve website performance;
measure advertising effectiveness;
personalize customer experiences; and
deliver or measure advertising.

Your browser may allow you to block or delete certain cookies.

Depending on where you live, our website may also provide a cookie banner, consent-management tool, or privacy opt-out mechanism.

Disabling certain cookies may affect website functionality.

8. ADVERTISING AND DATA SHARING

We may use advertising and analytics technologies provided by companies such as social-media platforms, search engines, Shopify, and other advertising providers.

Depending on applicable privacy law, some of these activities may be considered a “sale,” “sharing,” use for “targeted advertising,” or another regulated disclosure of personal information.

Where applicable, you may have the right to opt out of certain advertising-related processing.

If an applicable privacy opt-out page or mechanism is available on our website, you may use that mechanism to exercise your rights.

We do not sell SMS opt-in information or SMS consent information.

9. EMAIL COMMUNICATIONS

If you receive promotional emails from The Couch Brothers, you may unsubscribe using the unsubscribe link included in the email.

After you unsubscribe from promotional email, we may continue to send non-promotional messages relating to:

orders;
delivery;
appointments;
payment;
customer service;
warranties;
legal notices; or
other transactional or relationship matters.

10. THIRD-PARTY WEBSITES AND SERVICES

Our Services may contain links to websites, applications, financing providers, social-media platforms, manufacturer websites, or other services operated by third parties.

The Couch Brothers does not control those third parties and is not responsible for their independent:

privacy practices;
security;
content; or
terms.

You should review the privacy policies of third-party services before providing personal information directly to them.

11. CHILDREN’S PRIVACY

Our Services are intended for adults purchasing home furnishings and are not directed to children.

We do not knowingly collect personal information from children in circumstances where parental or guardian consent is required by law.

If you believe a child has improperly provided personal information to us, please contact us so that we can review the matter and take appropriate action.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we sell or share the personal information of individuals under 16 years of age as those terms may be defined under applicable privacy law.

12. SECURITY

We use reasonable administrative, physical, and technical safeguards designed to protect personal information.

However, no website, transmission method, computer system, or storage system can be guaranteed to be completely secure.

Accordingly, we cannot guarantee absolute security.

13. DATA RETENTION

We retain personal information for as long as reasonably necessary for the purposes for which it was collected and for legitimate business and legal purposes.

These purposes may include:

completing transactions;
maintaining customer and order records;
warranty administration;
accounting and tax compliance;
fraud prevention;
resolving disputes;
enforcing agreements; and
complying with legal obligations.

Retention periods vary depending on the type of information involved and the applicable business or legal requirements.

14. YOUR PRIVACY RIGHTS

Depending on your state or country of residence and applicable law, you may have rights relating to your personal information.

These rights may include the right to:

request access to personal information;
request correction of inaccurate information;
request deletion of certain information;
obtain a copy of certain personal information;
opt out of certain sales or sharing of information;
opt out of certain targeted advertising;
withdraw certain forms of consent; and
appeal certain privacy-related decisions.

These rights are subject to applicable law and are not absolute.

We may need to verify your identity before completing certain requests.

You may submit a privacy request using the contact information listed below or through an applicable privacy-request or data-sharing opt-out mechanism available on our website.

15. COMMUNICATION PREFERENCES

You may opt out of promotional emails using the unsubscribe link included in our emails.

You may opt out of promotional text messages by replying STOP.

Even after opting out of marketing communications, we may contact you about non-promotional matters, including:

existing orders;
payments;
delivery;
appointments;
customer service;
warranties;
account issues;
safety matters; and
legal notices.

16. INTERNATIONAL AND INTERSTATE PROCESSING

Shopify and some of our other service providers operate across multiple states and countries.

As a result, personal information may be transferred to, stored in, or processed in jurisdictions outside the state or country where you live.

Where required by applicable law, appropriate safeguards may be used in connection with those transfers.

17. COMPLAINTS AND QUESTIONS

If you have concerns about our privacy practices or how we handle personal information, please contact us.

Depending on where you live, you may also have the right to submit a complaint to an applicable governmental, regulatory, or data-protection authority.

18. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in:

our business;
technology;
service providers;
Shopify functionality;
advertising practices;
applicable laws; or
other operational needs.

When we update this Privacy Policy, we will post the revised version on our website and update the “Last Updated” date at the top of this page.

19. CONTACT US

Questions about this Privacy Policy, privacy requests, or our privacy practices may be directed to:

The Couch Brothers LLC
5400 Newport Drive, Suite 12
Rolling Meadows, IL 60008
United States

Email: Hello@thecouchbrothers.com
Phone: 847-595-0684