Privacy Policy

Last updated: June 3, 2026

The Couch Brothers LLC (“The Couch Brothers,” “we,” “us,” or “our”) operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you with a curated shopping experience (the “Services”). Our store is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website, use our Services, make a purchase, sign up for communications, or otherwise interact with us.

By using or accessing our Services, you acknowledge that you have read and understand this Privacy Policy. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, use, processing, and disclosure of your personal information.

Personal Information We Collect

When we use the term “personal information,” we mean information that identifies, relates to, describes, or could reasonably be linked to you.

Depending on how you interact with us, we may collect the following categories of personal information:

• Contact information, such as your name, billing address, shipping address, phone number, and email address.

• Order and transaction information, such as products you view, add to your cart, purchase, return, exchange, or cancel.

• Payment information, such as payment method, payment confirmation, transaction details, and related billing information. Payment card details are processed by our payment providers and are not stored directly by us.

• Account information, such as username, password, account preferences, and saved settings if you create an account.

• Communications with us, including messages, emails, reviews, support requests, appointment requests, or other information you choose to provide.

• Device and usage information, such as your IP address, browser type, device information, network connection, pages visited, referring pages, and how you interact with our website.

• Marketing and communication preferences, including email subscription status, SMS/text message opt-in status, consent records, and related messaging activity.

Sources of Personal Information

We may collect personal information from the following sources:

• Directly from you, including when you place an order, create an account, schedule an appointment, sign up for updates, opt in to text messages, contact us, or otherwise provide information to us.

• Automatically through our website, including through cookies, pixels, analytics tools, and similar technologies.

• From service providers, including Shopify, payment processors, delivery partners, marketing platforms, analytics providers, and messaging providers.

• From third-party partners, where permitted by law, such as advertising platforms or other tools used to help operate and improve our business.

How We Use Your Personal Information

We may use your personal information for the following purposes:

Providing and Improving Our Services

We use your personal information to provide our Services, including to:

• Process and fulfill orders.

• Process payments.

• Arrange delivery, pickup, or related services.

• Schedule appointments.

• Provide customer support.

• Manage returns, exchanges, or cancellations.

• Create and maintain customer accounts.

• Remember your preferences.

• Improve our website, products, services, and customer experience.

• Recommend products or services that may be relevant to you.

Marketing and Advertising

We may use your personal information to send you marketing, promotional, or advertising communications by email, text message, postal mail, or other channels, where permitted by law.

This may include sending information about new inventory, promotions, limited-time offers, appointment availability, product drops, abandoned carts, or other updates related to The Couch Brothers.

You may opt out of promotional emails by using the unsubscribe link in our emails. You may opt out of promotional text messages by replying STOP to any text message from us.

Text message opt-in data and consent status will not be shared with third parties for their own marketing purposes.

SMS/Text Message Communications

If you choose to opt in to receive text messages from The Couch Brothers, we may collect and use your phone number, text message opt-in status, consent records, and related messaging activity to send you promotional, transactional, or service-related text messages.

We will not share your text message opt-in data or consent status with any third party for purposes unrelated to providing the messaging service. We may share this information with vendors and service providers who help us deliver text messages, including messaging platform providers, phone companies, carriers, and other technology providers involved in sending or managing text communications.

Text message consent is not a condition of purchase. Message and data rates may apply. Message frequency may vary. You may opt out of text messages at any time by replying STOP, and you may reply HELP for assistance.

Security and Fraud Prevention

We may use your personal information to help protect our business, customers, website, and Services. This includes using information to detect, investigate, or prevent fraudulent, unauthorized, illegal, unsafe, or malicious activity.

Communicating With You

We may use your personal information to communicate with you about your orders, appointments, account, delivery, customer service requests, product questions, policy updates, or other business-related matters.

Legal and Compliance Purposes

We may use your personal information to comply with applicable laws, regulations, legal obligations, court orders, subpoenas, or other legal processes. We may also use your information to enforce our Terms of Service, protect our rights, resolve disputes, or respond to lawful requests from government authorities.

How We Disclose Personal Information

We may disclose personal information to third parties for legitimate business purposes, including:

• Shopify and other technology providers that help power our website, checkout, store operations, analytics, and customer experience.

• Payment processors that help process transactions.

• Delivery, fulfillment, and logistics providers that help deliver or coordinate your order.

• Customer service providers that help us respond to questions, appointment requests, or support needs.

• Marketing and advertising providers that help us send promotional communications, manage campaigns, measure ad performance, or show relevant ads.

• SMS/text messaging providers, phone companies, carriers, and platform providers that help us deliver and manage text message communications.

• Professional advisors, such as accountants, attorneys, insurers, or business advisors.

• Government authorities or legal parties, when required by law or necessary to protect our rights, property, customers, or business.

• Successors or business transaction parties, in connection with a merger, acquisition, financing, sale of assets, bankruptcy, or similar business transaction.

We do not sell your text message opt-in data or consent status. We do not share your text message opt-in data or consent status with third parties for purposes unrelated to providing or managing the messaging service.

Relationship With Shopify

Our Services are hosted by Shopify. Shopify may collect and process personal information about your access to and use of our Services in order to help provide and improve the Services.

Information you submit through our website may be transmitted to and shared with Shopify and other third parties that may be located in countries other than where you reside.

Shopify may also use information collected from your interactions with our store, along with interactions with other merchants and Shopify, to provide enhanced features, protect against fraud, improve services, and support certain advertising or analytics functions.

To learn more about how Shopify uses personal information and any rights you may have, you can review Shopify’s Consumer Privacy Policy at:

https://privacy.shopify.com/en

Cookies and Similar Technologies

We and our service providers may use cookies, pixels, tags, analytics tools, and similar technologies to collect information about how you use our website and Services.

These technologies may help us:

• Operate the website.

• Remember your preferences.

• Understand how customers use our site.

• Improve website performance.

• Measure marketing effectiveness.

• Personalize your shopping experience.

• Show relevant advertisements.

You may be able to control cookies through your browser settings. Please note that disabling cookies may affect the functionality of our website.

Third-Party Websites and Links

Our Services may contain links to websites, apps, or online platforms operated by third parties. We are not responsible for the privacy, security, content, or practices of third-party websites or platforms.

If you click a third-party link, you should review that third party’s privacy policy and terms before providing any personal information.

Children’s Privacy

Our Services are not intended for children under the age of majority in your jurisdiction. We do not knowingly collect personal information from children.

If you believe a child has provided us with personal information, please contact us and we will take reasonable steps to delete the information as required by applicable law.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we sell or share personal information of individuals under 16 years of age, as those terms may be defined under applicable law.

Security and Retention of Your Information

We use reasonable administrative, technical, and physical safeguards designed to help protect personal information. However, no method of transmission or storage is completely secure, and we cannot guarantee perfect security.

We retain personal information for as long as reasonably necessary to provide our Services, complete transactions, maintain business records, comply with legal obligations, resolve disputes, enforce agreements, and protect our rights.

The length of time we retain information may vary depending on the type of information, the reason it was collected, and applicable legal or business requirements.

Your Rights and Choices

Depending on where you live, you may have certain rights regarding your personal information. These rights may include:

• The right to request access to personal information we maintain about you.

• The right to request deletion of personal information we maintain about you.

• The right to request correction of inaccurate personal information.

• The right to request a copy of your personal information.

• The right to opt out of certain sales, sharing, targeted advertising, or marketing communications, depending on applicable law.

• The right to appeal certain privacy-related decisions, where applicable.

These rights are not absolute and may apply only in certain circumstances. We may need to verify your identity before processing certain requests.

You may exercise privacy rights by contacting us using the contact information listed below.

Managing Communication Preferences

You may opt out of promotional emails by using the unsubscribe link included in our emails.

You may opt out of promotional text messages at any time by replying STOP to any text message from us. You may reply HELP for assistance.

Even if you opt out of promotional communications, we may still send you non-promotional messages, such as messages related to purchases, deliveries, appointments, account activity, customer service, legal notices, or other transactional matters.

Sale or Sharing of Personal Information

Depending on applicable privacy laws, certain advertising or analytics activities may be considered a “sale” or “sharing” of personal information or targeted advertising.

Where required by law, you may have the right to opt out of such sale, sharing, or targeted advertising.

We do not sell your text message opt-in data or consent status. We do not share your text message opt-in data or consent status with third parties for their own marketing purposes.

International Transfers

We may transfer, store, and process personal information outside of the country or state where you live. When we do so, we use reasonable measures designed to protect your personal information as required by applicable law.

Complaints

If you have a complaint about how we handle your personal information, please contact us using the contact information below.

Depending on where you live, you may also have the right to appeal our response or lodge a complaint with a privacy or data protection authority.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, technologies, legal requirements, or business operations.

When we update this Privacy Policy, we will post the revised version on our website and update the “Last updated” date at the top of this page. Your continued use of the Services after any updates means you acknowledge the updated Privacy Policy.

Contact Us

If you have questions about this Privacy Policy, our privacy practices, or your personal information, you may contact us at:

The Couch Brothers LLC
5410 Newport Drive, Suite 29
Rolling Meadows, IL 60008
United States

Email: Hello@thecouchbrothers.com
Phone: 847-595-0684